The young gentlemen of TikTok are trading in their Nike Tech for business casual. Should we call it a vibe shift?

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A weekly deep dive into the current trends, slang, and viral videos of youth culture in terms that even the squarest can understand. This week, Generation Z is casting its collective gaze toward the ...

There’s a new movement unfolding on TikTok that may have Nike a little worried. Over the past couple of weeks, young Black ...