Learn how to write a compelling marketing plan executive summary with expert tips, essential components and a template to ...

A marketing plan turns choices into numbers, timelines, and owners your marketing team can ship. A well crafted marketing plan ties marketing strategy, marketing efforts, and business objectives to ...

Edgar Wallace wanted to promote his first novel with more than just traditional ads-but his brilliant idea almost became his ...

The University announced a new set of logos and other branding elements as part of an overhaul of their branding and ...

If you’ve got a great business idea, the next step is building a solid foundation, and that starts with a business plan.

Consumer advocates warn FCC proposal would “gut” key robocall protections • Rule changes would erase company-specific ...

Inspired by the tourist popularity of a 1973 plane wreck on a remote beach, JS Watch presented a wristwatch to the pilot who ...

Writing can at times feel like birthing a Honda Civic: It's hard. It's not pretty. You sweat a lot. And writing can feel like inching your way along a pitch-black, long tunnel. You can make out only ...

Direct sales can serve as a good way to maximise revenue. This model can produce advantageous results for entrepreneurs.

The first thing you should do when forming a marketing plan is define the structure in which it will be presented. The structure of the plan should allow the ...

Veronica Beagle is the managing editor for Education at Forbes Advisor. She completed her master’s in English at the University of Hawai‘i at Mānoa. Before coming to Forbes Advisor she worked on ...

A Colorado inventor claims that she was dropped by her attorney in a IP case against a Nelson Mullins client, as he sought to ...