The resurrection of HBO Max comes ahead of the platform's expansion, and Warner Bros. Discovery's upcoming split.

HBO Max has been going through a strange brand reimaging in the last five years, and it’s affecting their own social media ...

Warner Bros. Discovery makes a high-profile about-face two years after stripping the 'HBO' brand from the streaming service’s ...

Sing Sing is a subtle and impactful prison drama starring Colman Domingo -- who earned a 2025 best actor Oscar nomination for ...

Max is returning to its former name — HBO Max — beginning immediately. Users of the streaming service, which is owned by ...

Warner Bros. Discovery has rebranded Max back to HBO Max, citing the strong legacy and consumer loyalty tied to the HBO name, ...

Warner Bros. Max streaming platform is now rebranded to HBO Max again. This is reflected across its website and Android and ...

Warner Bros. Discovery has settled on a date to reskin the Max streamer back to HBO Max: Early this Wednesday morning, ...

The name's return was first announced during Warner Bros. Discovery's upfront presentation to advertisers in May.

It wasn’t loud, but it landed. The rebrand back to HBO Max confirmed what many had already felt. The name Max had never really clicked. People kept using the old name anyway. Now, it’s official again, ...

Streaming service Max has officially changed its name to HBO Max once more. What does that mean for the average viewer?

HBO Max will be part of a new company led by David Zaslav alongside the Warner Bros. film and TV studios, with the linear TV networks spun into a new company to be led by Gunnar Weidenfels.