Also: New Balance and other brands gaining with Gen Z, Amazon’s ad spend by the numbers, macroeconomic news and data in a ...
Amazon spent $21 billion on advertising and promotion in 2024. Ad Age tallies ad spending over the 30 years since Amazon ...
Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by TV measurement company iSpot.tv. (Scroll ...
Coca-Cola warned that policies that could lead to a less diverse global workforce pose a potential risk to its business going ...
Among today’s creative highlights, Duolingo’s CEO speaks out about the deaths of the brand’s beloved characters; a family ...
Ford From the Road” content channel is aimed at “news influencers” who consumers are looking to for news and information.
Omnicom and IPG field questions from consultants on the merger, agencies eye growth in Latin America and more.
Since their inception in 1968, employee resource groups have become a cornerstone of corporate diversity, equity and ...
Publix Super Markets has awarded Fig its creative business and retained 22Squared to manage media following a competitive ...
The OOH company’s senior art director writes about helping others find their footing, believe in their talent and step into ...
A few highlights: Jamie (Jim Cashman) from Progressive goes on a motorcycle joyride—to return some library books and pick up ...
Severance” surpasses “Ted Lasso” and Skims gets a leg up—plus, why it was a bad week for Bumble, Meghan Markle and Walmart.