Good Loop founder and CEO Amy Williams discusses why the era of performative "purpose-led" marketing is over and how brands ...
From P&G to Verizon, a growing list of brands are turning to generative and agentic AI to cut costs, streamline production ...
Since agencies DNA and Little Hands of Stone merged in January 2025, DNA&Stone is focusing on strengthening its creative and ...
Project Unbroken, the Red Cross, Airbnb and PETA are some of the orgs tackling the serious subject matter of saving and ...
According to WPP’s annual report for 2024, the average pay increase for employees last year was approximately 2.7% and the ...
Miranda Hipwell becomes chief executive of Adam & Eve\TBWA, as FCB’s Katy Wright becomes chief client officer at AMV BBDO.
VCCP has brought together its social specialists across the business into a global collective, called VCCP Social Club. With 80 people worldwide, and 40 in London, the dedicated social unit is led by ...