Discover how Affectiva’s emotion analytics uncovered surprising viewer reactions to Jaguar's Type 00 concept car ad. Learn ...

iMotions Lab is a modular system with a central Core that integrates multiple biosensors and corresponding modules. It streamlines human behavior research by unifying study design, stimuli ...

As we all know, the human brain is the control room of the body. It is capable of processing and interpreting all of the sensory information we are bombarded with every day. Much of this information ...

anywhere in the world. Even in remote settings, you can The Most Accurate Webcam Eye Tracking Available Based on state-of-the-art technology iMotions WebET 3.0 is the most accurate and robust webcam ...

Many educators pursue careers in academia, hoping to engage and inspire the next generation. With iMotions Education, undergraduate lecturers have been able to increase enrollment and engagement with ...

The 5-day iMotions Academy is tailored to provide value to researchers across a range of industries or academic fields. The training is ideally suited for those who have beginner or intermediate ...

Have you ever wondered why some days you can clearly remember locking your front door in the morning while heading off to work, while other days you can’t recall at all? Chances are, you’ve ...

Have you ever noticed how a bright red “SALE” sign instantly grabs your attention, much the same as “STOP” signs, or how a blue-walled café makes you feel relaxed? Color affects us all the time and ...

Eye tracking technology is a powerful tool that has revolutionized the field of market research, psychology, and human-computer interaction. The recent development of both commercial and free ...

In this paper we introduce AFFDEX 2.0 – a toolkit for analyzing facial expressions in the wild, that is, it is intended for users aiming to; a) estimate the 3D head pose, b) detect facial Action Units ...

Listen to the article iThis is an audio narration of the article, made using Generative AI technology. Please note that occasional mispronunciations may occur. Discover fascinating neuromarketing ...

Media Analytics powered by Affectiva’s technology, provides robust, data-driven insights to help you optimize your ad content, refine media spend, and connect with your target audience. Our ad testing ...