Lars Hinrichs unveils his vision for the UBS Digital Art Museum in Hamburg, sharing how digital art became his passion.

Branded customer experience can reshape perceptions and foster connections with even today’s wary and sceptical consumers.

Last week, on the train, I winced when I saw a notification from a former student, expressing sympathy for the latest wave of colleagues laid off from Business Insider. One-fifth of its staff are ...

If we’d had Facebook in the early 20th Century, would it have been full of people complaining about these “new-fangled horseless carriages”? Perhaps they would have worried that carrying around a tank ...

I blame Star Trek. For the last 60-odd years, we’ve grown used to seeing people talking to computers and getting factual answers back. And then we look at LLMs, and their chat interfaces and assume ...

What will the office look like in 2030? Will that even be a meaningful question by then? The office has been on shaky ground for the last lap decade, since the pandemic proved it was no longer a ...

In this insightful session from NEXT24 in Hamburg, Andy Kitchen, a leading researcher in AI and neuroscience, introduces the groundbreaking concept of Embodied AI. As co-founder of Cortical Labs, ...

As the new year dawns, we here at NEXT allow ourselves something very rare: permission to look backwards. NEXT has always been about the trends and digital insights that will change your working life ...

The video sound installation was part of the NEXT Conference 2024 »New Energy – Recharging our Systems«. It asks a series of questions about the future of energy. Without giving answers, it aims to ...

As part of the Reeperbahn Festival, NEXT is an annual conference that discusses important future topics of technology, innovations and their impact on human behaviour and social life. Be among the ...

Forget the Boom/Bust cycle; in the tech world we’re trapped in a Boom Doom cycle, and it’s about time we escaped it. But it’s horribly seductive, and we need to understand what’s going on to make our ...