Our Industry Profile takes a look at some of the professionals working across the advertising, adtech, marketing and media ...
The key is creative fluency – ads that forge emotional connections, are memorable, and tied to a brand through effective ...
Renee Gangemi and Kate Thompson have launched Lumme (pronounced L-uu-m), a marketing approach designed to solve the challenge ...
Nike returned to the Super Bowl after nearly 30 years with a 90-second spot “So Win” featuring WNBA stars Caitlin Clark, A’ja ...
Super Bowl ads largely played it safe, relying on humour, nostalgia and celebrity appearances to appeal to a broad audience.” ...
Seven West Media reported a 6% drop to $727 million in revenue for the half year to December. A “soft” advertising market ...
Independent media consultancy Media Words has unveiled a campaign for BIC Australia to encourage Aussie shavers to try its ...
Online beauty store Adore Beauty has signed a partnership with retail media tech platform Zitcha, allowing the retailer’s ...
Crisis and reputation management expert Matt Thomas launches Stake which offers brand and reputation solutions. Stake’s key ...
Australian music label One Day will partner with creative innovation company R/GA Australia to develop the brand’s strategy ...
"In a sea of strategy jargon and bullshit, Matt is a weapon, loved by clients and creatives in equal measure.” ...
This moment of stillness represents a growing shift in how agencies are approaching workplace culture and team wellbeing.