Nurofen has moved away from efficacy-focused product advertising in favour of emotional storytelling about women’s ...

Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...

UK marketing director David Isherwood discusses brand pillars, the “vibrancy” of experiential and educating customers about ...

Has Monzo’s increased marketing investment and focus on brand been enough to achieve its objectives of growing awareness and ...

Over half of marketing teams have restructured over the past 12 months, rising to almost 70% within large businesses.

Wheldon steps into the role for the second time and replaces Mastercard’s chief marketing and communications officer Raja ...

With the majority of marketers having to do more with less, how can teams best prepare themselves for this new reality while ...

Overall, the research suggests marketers prefer in-person interactions for investor meetings (61%), new business meetings (61 ...

Exclusive data from Marketing Week’s 2025 Career & Salary Survey shows pay gaps are widening, while recruitment woes continue ...

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Tom Fishburne is founder of Marketoon Studios. Follow his work at marketoonist.com or on Twitter @tomfishburne See more of ...

Marketers from working-class backgrounds are being paid 15.3% on average less than their middle- and upper-class peers, ...