10 Things I Wish Every General Contractor Knew (From a guy who’s worked his way up job by job) 1. You don’t need to chase projects across the map. Your biggest wins come from the market you actually understand. Local leverage > long-distance guessing. 2. Stop throwing money at land and specs without data. Talk to agents, lenders, and brokers. Know DOM, absorption rates, and what’s actually selling. You don’t “get lucky” in this business — you know your numbers. 3. Your business will always give